Hey everyone! Looking for some practical insights on scaling lead generation for our business here in Kazakhstan. We’ve tried running ads on our own in the past, but it felt like a total black box—high cost-per-click, lots of random traffic, and barely any qualified form submissions or calls. Management wants us to get serious about paid search and local targeting, but we want to avoid the classic trap of wasting budget on broad keywords and unoptimized landing pages. For those of you running campaigns in this region, how do you properly structure your accounts to capture high-intent demand without blowing through cash in the first week? Would love to hear some real-world strategies!
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